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  • TV Suffers at the Growing Hands of Online Video

    According to a study carried out by ICM, a market research company based in the U.K., and commissioned by the BCC, online video sites are taking away from the time people spend watching their television screens. Though this…

  • Google Still Hogs Search Share

    Google is still the king of search, no matter who you listen to. According to figures released by Nielsen//NetRatings, more than 3 billion searches were conducted on Google in October, which was about 49.6% of the total search…

  • What’s Your Payout? That Depends…

    Time and time again I’m asked: “What is the most challenging part of working with Affiliates?” Here is some feedback and insight for those on both the Affiliate and Affiliate management sides. To begin, here’s a phrase we’re all familiar with:…

  • One Goal, Two Approaches

    An interesting bit of news made the rounds the past two days, that of the four-year old Google Answers shutting down. In theory, it made for a nice compliment to the company’s core product – a purely technology based…

  • Captured: Inventory Extension

    Sites such as YouTube illustrate the challenges of ad matching well. Some incredible technologies have been developed that help tremendously, behavioral targeting being one. I have always liked what behavioral targeting…

  • Agencies

    Democratic Congress Makes Prop 65 Changes Tough Go for PPAI

    With Democrats set to take control of Congress next year, the Promotional Products Association International is concerned that it won’t be able to push through changes to Proposition 65.

  • Agencies

    Shoppers Kick-Back in American Express Lounge

    American Express has treated more than 5,000 of its cardmembers to cool perks in an exclusive lounge in a New Jersey mall.

  • MySpace is the Driver, All Other Sites Are Destinations

    If the Internet was a bus, MySpace would be the driver, and other Web sites would be stops that users are dropped off at. This is the basic idea behind a recent report by Hitwise. The report analyzes the traffic that big sites like…

  • Calling Dr. Google

    Reports surfaced a few weeks ago indicating that Web users were relying on the Internet for answers to their medical queries and concerns. A report titled “Online Health Search 2006” was released by the Pew Internet & American Life…

  • Online Courses Growing, For Better or For Worse

    Regardless of the disapproval from some academic officials, online learning is a phenomenon that is continuing to grow quickly and does not look like it will dissipate any time soon. New figures released by the College Board in…