It’s a myth that cats have 9Lives; they might have a tenth. The venerable cat food with the clever name was on its last legs. It needed a new lease on

Carmela Leon watched the women jumping and shook her head. Not me, not today, she laughed. And not in these shoes. Her footwear may have kept her from

One of the Most powerful steps a product or brand can take to get an edge on competitors and make more money is to respond to cultural developments in

Social networking consultancy partners with LA-based marketing agency to create online contest to support Yokohama’s green initiative

Neverblue Media is pleased to announce that its affiliate network, NeverblueAds, has entered into a partnership with IAC Consumer Applications and Portals (IAC CAP).

Though the return on investment garnered from e-mail marketing operations is still healthy, there has been a downward trend in recent years

For those who are unfamiliar with SearchMash, it is Google’s small, relatively unknown alternative search engine.

NBC and News Corporation have been talking for months about a joint venture into the realm of online video.

Though print media is far from dead, there is no doubt that the Internet has taken away a good portion of its thunder.

A common trend has emerged in recent years among campaign tracking platforms where the number of successful actions reported by the Network is typically lower than Advertiser data. We all know this difference as the…