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  • AOL to See Shrinkage and Possible Acquisition

    Jonathan Miller, CEO of AOL, indicated last weekend in an interview with German newspaper Die Welt that the company would most likely shrink for the next two years as it makes its transition from a paid-subscription Internet…

  • Video Games, Ads, and Nielsen

    Sony’s PlayStation 3 is set to release in North America on November 17, in Japan on November 11, and in Europe during March of 2007. This is good news not only for gamers who are drooling over the highly anticipated gaming…

  • Google Continues Dominance, Yahoo! Falters

    September was a good month for Google’s search share. It increased its share by 1% from August, hitting the 45.1% mark, according to comScore qSearch. Nielsen//NetRatings was even more optimistic, indicating that…

  • DigitalLife: Where the hard-core gamers and gadget geeks gather.

    DigitalLife is “the ultimate consumer technology, gaming & entertainment event of the year”. The four-day event is dedicated to exposing the digital culture of tomorrow to the consumers of today. Products showcased include…

  • The Un-network Ad Networks

    Last week’s Trends Report “Thinking outside the Banner” focused on the new type of ad network, one whose inventory wasn’t limited to IAB formats. And, in a break with traditional web site based networks, many of these companies…

  • The Unmonetizable

    Almost ten months ago, I made some predictions for what might happen before the close of 2006. Similar to our Trends piece on the un-network ad networks, this particular prediction involves an issue that leaves many ad…

  • Out-of-Context the Way to Go for Ads?

    A recent study conducted by BL Labs, the research arm of ad network BlueLithium, revealed some surprising information regarding behavioral ads and their performances in context and out of context.

  • Britons Blog, Make

    According to a study called “Digi:Nation” conducted by the Harris polling institute along with the Guardian newspaper’s online edition, over a quarter of Web users in Britain have created their own blogs or Web sites. This is seen…

  • SPOTLIGHT ON… Mark Carlson from SimpleFeed

    – Learn How You Can Incorporate RSS In Your Marketing
    – Discover How Affiliates Can Use RSS To Generate Revenue
    – Find Out How ad:tech Is Using RSS As Part Of Their Marketing Program

  • Testing for the Masses

    Yesterday, Google quietly unveiled its newest product. It doesn’t have the glamour of last week’s billion dollar purchase of YouTube. In fact it has nothing do with video, recent acquisitions, or Web 2.0. Google’s new product, dubbed…