Last week’s Trends Report “Thinking outside the Banner” focused on the new type of ad network, one whose inventory wasn’t limited to IAB formats. And, in a break with traditional web site based networks, many of these companies…

Almost ten months ago, I made some predictions for what might happen before the close of 2006. Similar to our Trends piece on the un-network ad networks, this particular prediction involves an issue that leaves many ad…

On Monday, comScore Networks released its findings from the comScore Mobile Tracking Study. The results indicated that 29% of European Internet users access the Web through mobile devices on a regular basis, while only…

Jonathan Miller, CEO of AOL, indicated last weekend in an interview with German newspaper Die Welt that the company would most likely shrink for the next two years as it makes its transition from a paid-subscription Internet…

Sony’s PlayStation 3 is set to release in North America on November 17, in Japan on November 11, and in Europe during March of 2007. This is good news not only for gamers who are drooling over the highly anticipated gaming…

September was a good month for Google’s search share. It increased its share by 1% from August, hitting the 45.1% mark, according to comScore qSearch. Nielsen//NetRatings was even more optimistic, indicating that…

Neverblue Media Inc. foursome win BDC’s Young Entrepreneur Award for British Columbia

LashBack Launches CAN-SPAM Compliance Monitor
Email Marketing’s First Complete Compliance Service

Blogs have become a credible information source for public consumption, threatening news outlets and prompting them to hop on the bandwagon. Most media outlets, large or small, now have blogs on their sites. Unlike a print…

The first installment of this email marketing walkthrough covered dividing your email master list into targeted subgroups. This week you can sit back, relax, and learn how to increase the open rates of your email campaigns through sender name optimization.