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Google Gains Market Share in September, Bing Stays Steady
Despite early indicators from StatCounter and Net Applications, Bing appears to have held steady in September, though Google conquered more market share during the month.
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Google Top Property in September, Entertainment, Education Sites See Fall Boost
According to the latest data released by comScore’s Media Metrix service, September showed a visible shift from the summertime to the fall season online.
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Size Doesn’t Matter as Much as Creativity for Rich Media Ads
According to Eyeblaster’s recent “Global Benchmark Report 2009,” rich media ads benefit from things other than size, though banner ads benefit from increased sizes because of increased visibility.
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YouTube Top Online Video Brand, Hulu Second in September
According to the latest Nielsen report on online video, the total number of streams in September increased by nearly 25 percent year-over-year while YouTube beat out Hulu as the top online video brand.
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Tweet This: The Odeo Rodeo
We came across an article in AdAge this week that interviews Dom Sagolla, a former quality control engineer that worked on Twitter. His story is a pretty interesting one, but it’s the kind when reading that you really want to hear…
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Tweet This: Screw Revenue
While not every story of Twitter tries to untangle the mini-entrepreneurial soap opera that gave rise to Twitter, no story would be complete without a talk about the low hanging fruit of topics, Twitter’s lack of revenue. From one…
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Agencies
Remington Launches Online Grooming Game
Remington Products is using an online game where guys can experiment with different grooming and hair styles to encourage them to think about using its men’s grooming and shaving tools
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BigDoor Media launches public beta of new online monetization solution
BigDoor Media today announced the launch of its public beta program for online publishers.
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Marketing Analytics Expert Kenneth Rona as appointed to Vice President of Data Strategy and Analytics
Former Senior Vice President at IXI Digital Media will head up [x+1]’s data partnerships and strategy, and guide development direction for its Predictive Optimization Engine(tm)
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10% of Online Display Ads Are Locally Targeted
Of all display ads in four major U.S. markets (Atlanta, Chicago, San Francisco and Washington D.C.), 10 percent are locally targeted, according to a recent study conducted by comScore.
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