One of the driving forces behind this merger is to combine Find Your Customers’ customer centric business model with WebYES!’s industry leading optimization techniques to create the very best performing offers for our publishers for years to come.

Glam Interactive Group announced today that it has surpassed a milestone in acquiring over 700 members.

There is a saying that nothing in life is guaranteed, which is probably true, but that doesn’t make some things very likely. In our space, one such likelihood is your going to a conference at some point in time. If you work…

In thinking about our topic from last week, the Ringtone Ecosystem, it brings up an interesting point with the ringtone space, that mobile subscription marketing isn’t mobile marketing. The multibillion dollar…

Starburst is looking to improve the profile of its new GummiBursts brand among college students with a mobile cross-country campus tour

With the recent performance of the stock market – unprecedented for those under the age of 80 – it’s easy to become consumed and forget that a broader world exists. In a way, it’s a strange, almost self-fulfilling cycle. You hear bad…

Every industry undergoes change. It must adapt to a changing environment and find the right balance between those with a stake in it to not just survive but grow. The mobile subscription services space is no exception. Two years ago…

Ask.com took yet another step towards revamping its interface and performance on Monday, about a year after its widely covered 3-D interface was introduced.

While he may not be the youngest journalist on the block, Charlie Rose, 66, along with his staff, are showing an understanding of the power that can be harnessed on the Web.

A recent report released by analytics firm iPerceptions Inc. notes that good old text ads are most likely to attract clicks, followed by display ads.