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Mechanics of
This week’s Digital Trends explores the phenomenon known as the Long Tail, a phrase and now book by Wired editor-in-chief Chris Anderson, first published as an article for the magazine he heads in October 2004. Part 1 of…
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Twisting Your Keywords in the Wind
While studying the creatives of competitors throughout my years in the paid search industry, as any self-respecting SEM should, too often have I witnessed the same thing: It seems as though countless search engine advertisers use the same…
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3G: Behold the Next Generation
Ten years from now you’ll reminisce about the days before wireless high-speed Internet, that dark era when you were tethered to a cabled modem and computer when checking messages. Like life before the cell phone, how did…
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Agencies
Century 21 Sweeps Finalists Gather in Bid for Homeownership
A Century 21 Real Estate sweepstakes drew 125,000 this past spring and the eight finalists are set to gather next week in a competition for the grand prize.
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Stringing the Purse
The hefty revenue increases many marketing agencies have posted in the past three years have begun to filter through the ranks, finding their way into
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SPOTLIGHT ON… Scott Mitchell from Think Partnership
interview with Scott Mitchell, CEO of Think Partnership find out:
– Why there have been many changes inside Think Partnership
– What their strategy is going forward
– What you need to do to be a good acquisition candidate
– How you can contact Scott directly -
Search Marketers Are Getting Smarter
New findings released by DoubleClick’s Performics indicate that search marketers are becoming more adept at handling fluctuating marketing conditions and are running more effective campaigns…
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Google Eyeing Radio Ads
It seems that Google’s futile meddling in print advertising hasn’t perturbed their desire to expand AdWords into areas outside of the Internet. Now Google appears set to make a run at the radio advertising market…
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MySpace Implements Safety Measures
Safety for young users of MySpace has always been a concern for parents and safety experts, but the issue was thrusted even further into the limelight when the mother of a Texas teenager, who claims she was raped by a man she met…
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Big Brands Securing .mobi Domain Names
There’s a new top-level domain in town, and its name is Dotmobi. The name is a moniker for mLTD, which stands for mobile Top Level Domain, Ltd. It was appointed to be the authorized worldwide registry for the .mobi domain by the…
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