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  • “Web Conditioning: Get Your Site in Shape”

    It’s not talked about much, but woodland animals are notoriously unresponsive to advertising. That’s why you don’t expect to see many billboards when camping. The website of a brick-and-mortar business acts…

  • SPOTLIGHT ON… Larry Organ from ConsumerBase

    – Find out how a data marketing company operates online
    – Discover Larry Organ’s response to his controversial interview in Forbes Magazine
    – Find out how you can make more money with your data

  • AOL Fallout Continues

    On Monday it was revealed that AOL’s chief technology officer, Maureen Govern, had resigned from her post in the aftermath of the company’s privacy mishap. The researcher who posted the data online and the researcher’s…

  • Sara Lee Breaks ‘Joy’ Umbrella Campaign

    Sara Lee Food & Beverage this week begins its first-ever umbrella campaign for its deli, bakery and dessert lines, introducing the theme “The Joy of Eating.”

  • San Diego Chargers Fans to Get Digital Gift Cards

    In a show of fan appreciation, the San Diego Chargers will give 5,000 Chargers season ticket holders a customized digital gift card in the form of a CD to redeem on the Chargers’ online team store during the upcoming season.

  • Nestlé Stages Treasure Quest

    Nestlé USA is running an on-pack and online instant-win game dangling a $1 million prize.

  • What Will Google Do Now?

    MySpace and Google have always garnered their fare share of press, and the level of inherent interest has only increased upon the announcement of their 39 month, almost one billion dollar deal to work together

  • eBay, AOL, Amazon, Yahoo, and MSN

    Chances are most of us use eBay, Amazon, and Yahoo, but they seem to have become non-players at the moment with respect to internet advertising.

  • AOL and Userplane Have a Future Together

    On Monday AOL announced that it had acquired Userplane, a provider of private chat and instant messaging software for online communities.

  • Mobile Internet Population Swells to 34.6 Million

    Telephia released a report on Monday called the “U.S. Device Consensus Report for Q2 2006.” It indicates that in June of 2006 in excess of 34.6 million consumers browsed the Internet with their mobile devices.