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RexDirectNet and Rextopia Named in Top 50 Fastest-Growing
RexDirectNet and Rextopia Named in Top 50 Fastest-Growing
Women Owned Businesses in US by Entrepreneur Magazine -
Adtech NYC 2007 Roundup
While we can’t technically proclaim that adtech has come to a close, since the exhibit hall closed before the full conference concluded, most in our space have returned back to engage in the classic post show…
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Do Not Track – Not For Me
I finished my undergraduate degree as the Internet boom started to hit its stride, but after several entrepreneurs had already started and sold companies for tens to hundreds of millions of dollars. When I started…
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Adknowledge Acquires Media Run Divisions
Adknowledge announced today it has acquired the UK and Australian divisions of Media Run, an online advertising network focused on banner advertising with approximately 30 employees.
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Agencies
Sears Pushes Holiday Campaign Via the Internet, Sweepstakes
Sears is tapping into shoppers’ love of the Internet and other technologies to back this year’s holiday-themed campaign.
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Agencies
Mattel Does Barbie as Dallas Cowboys Cheerleader
Mattel is giving Barbie a makeover as a Dallas Cowboys cheerleader.
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Nicorette Shifts NASCAR Presence into High Gear
Nicorette is ramping up its NASCAR sponsorship with track-site smoking cessation seminars for pro racing fans.
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Agencies
Resuscitating Morris
It’s a myth that cats have 9Lives; they might have a tenth. The venerable cat food with the clever name was on its last legs. It needed a new lease on
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Trend Spotting
One of the Most powerful steps a product or brand can take to get an edge on competitors and make more money is to respond to cultural developments in
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