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Google Holds Large, Vulnerable Lead in Mobile Search
Google has displayed a virtually untouchable hold on the traditional, PC-based online search market, regardless of who you ask.
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Thinking Unique and Going Blue, with UniqueAds and NeverBlueAds
While the impending Top Affiliate Challenge is luring candidates with the promise of green and status, organizer Thor Schrock is seeing – and signing – NeverBlueAds and UniqueAds as affiliate network sponsors.
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Zeta Interactive Signs Five New Clients to Expanding Roster
Leading interactive marketing agency adds Pep Boys, SourceMedia, NewsMarket, United Water, and Tablet Hotels to customer list
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Media Breakaway, LLC Announces Arbitrator’s Award is 95% Less Than Demanded by MySpace
Media Breakaway, LLC, today announced that an Arbitrator has released a final ruling in the proceedings between MySpace, Inc. and Media Breakaway, which originated in January, 2007. The final award in favor of MySpace was 95% less than the amount demanded by MySpace, as the Arbitrator determined that “MySpace’s demands are so disproportionate to proven actual damages, or Media Breakaway profits.”
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White Paper: Five Simple Steps for Adding Effective CPL Advertising to Your Website
The US Presidential candidates take on increasingly difficult tasks with each passing day — but personally, I believe that the online publisher’s job is also among the toughest in the world.
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Pixel Tracking and Troubleshooting
Most online merchants and agencies utilize pixels and cookies as their method of affiliate and conversion tracking.
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Gatorade Names New CMO
Sarah Robb O’Hagan has been named the new chief marketing officer for The Gatorade Co., a division of PepsiCo
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ABC.com Edges Out NBC.com, CBS.com
During the 2007-08 broadcast television season, ABC.com attracted the most visits in the U.S., barely beating NBC.com, according to Hitwise.
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Google Leads Search in U.K.
According to the latest figures released by comScore qSearch 2.0, Google leads the U.K. search market by a wide margin. The list includes the likes of eBay, Facebook, Bebo, and Amazon
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Online Banking Users: Older, Richer
Ever wonder what the typical online banking user looks like? If you envision an older female with an income in the six-digit range, then you’ve pretty much hit the mark.
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