Return Path, an email intelligence company, released an infographic earlier this week sharing findings from its latest study of email on mobile devices in the U.S. and Canada. Here are some of the highlights: –

AOL’s Advertising.com Group has hired B2B marketing veteran Allie Savarino Kline to be its new chief marketing officer. Kline is departing 33Across, a social media startup where she ran marketing. “Up to now, marketing strategy and campaigns for the ad-tech unit of AOL were handled by a central AOL marketing team,” writes Jason Del Rey […]

Surprise, surprise: Instagram will eventually be monetized, according to Carolyn Everson, vice president of global marketing solutions for Facebook. Ever since Facebook purchased Instagram for a cool $1 billion in April, expectations of ads invading the ad-free Instagram have been cemented. At Business Insider’s Ignition 2012, Everson was asked if ads would be put in […]

This continues our series profiling daily-deals companies. The purpose of these Q&A sessions is to give local businesses, marketers and others in the industry a glimpse into what some deal providers out there are doing. These profiles are also meant to offer different perspectives on the future of the deals industry. Today we’re featuring zulily, […]

Research shows marketers must enhance mobile campaigns by giving users control

Google has revealed its “Zeitgeist 2012” report, recapping the past year in search queries. The extensive analysis of 1.2 trillion searches in 146 languages offers an interesting flyover, and serves as a reminder to marketers that there were a lot of trending and popular search terms they could have taken advantage of in 2012. In […]

By Jonathan L. Pompan and Andrew D. Price, Venable LLP

Lately it seems like every aspect of advertising and marketing targeting the military is ripe for generating positive public relations in the name of consumer protection. In a new and aggressive move, in December, the Department of Veterans Affairs (“VA”) announced it had registered the term “GI Bill” as a trademark or brand with the U.S. Patent and Trademark Office. Advertisers of education opportunities to servicemembers and veterans need to take into account this important development intended to help protect servicemembers and veterans.

RealGeeks LLC, a provider of IDX real estate websites, has created an infographic about Google search engines results pages (SERPs) for real estate websites owned by independent real estate agents. “The current state of real estate SERPs is a little disturbing,” RealGeeks notes. “Large national brands are dominating the SERPs, keeping the smaller sites — […]

Wall Street obviously has a hankering for Groupon to be purchased by another company, but the prospects of that happening don’t look bright. Sure, Groupon is cheap and has been cheap for a while now, and yes, it’s worth about $2.9 billion, has $1.2 billion in cash and owes merchants about $573 million. It’s a […]

RadiumOne is giving advertisers the ability to retarget users with ads across the Web with the use of hashtags and cookies. This “cross-Web hashtag ad retargeting” is a bit complicated, but it’s worth wrapping your head around. “Basically, we’re just intelligently going out and targeting what people are already having a conversation about,” says Gurbaksh […]