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According to recent numbers from The Nielsen Company, nearly 25 million U.S. mobile subscribers watched video on their mobile devices in the fourth quarter of 2010, up more than 40 percent from the same quarter in the previous year.

A webinar presented by HubSpot reveals a wealth of information regarding when to update your Facebook status, post tweets, publish blog posts and send out emails. One common takeaway for all these activities: do it more often.

Last week we talked about an issue facing the more traditional side of affiliate marketing, one that has already had incredibly serious implications for the affiliate marketing space and could have equally monumental implications for the broader...

According to AccuStream Research, $794 million in media spend was generated by mobile advertising networks across the globe in 2010.

A survey recently released by the Interactive Advertising Bureau (IAB) shows, among many things, that advertisers see audiences respond better to digital video advertising (DVA), and that online video is seen as more trackable, targetable and less expensive.

Hilton has put $25 million toward rebranding its loyalty program hoping to change the perception of hotel marketing among travelers. The basic premise moves the messaging from earning and redeeming miles, to visions of breathtaking images of wondrous, magical places awaiting unforgettable experiences.

The Lynx brand, known as Axe in the U.S., got a whole lot of attention from commuters last month at the London Victoria Train Station when an ad on the floor asked people to

AdComply is pleased to announce the official launch of its business operations based in Victoria, BC, Canada. Founded by online marketing pioneers Kevin Wolski and Greg Bate, AdComply is an online compliance company that is poised...

AdoTube, an in-stream/in-video ad platform, recently shared its In-Video Format Index for the fourth quarter of 2010. Among the findings were that in-video ads have significantly higher engagement rates and click-through rates than rich-media display benchmarks.