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5 Tips To Make B2B Brand Connect with Customers

Failing to align the company’s corporate culture with B2B branding initiatives can derail a brand.

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Dewar’s’ Social Media Targeting Strategy and Evolving Media Mix

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Chief Marketer is an information hub connecting a global portfolio of more than a dozen marketing-focused brands including Event Marketer, AdExchanger, AdMonsters, Cynopsis Gaming, Cynopsis, Multichannel Marketer, PR News, and more—an aggregate audience topping 1.1 million readers. We are a one-stop “power portal” for marketers that brings together ideas and perspectives from the industry at large.

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