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  • Jessica Simpson Sold Me a Pizza

    It’s true. Jessica Simpson sold me a pizza. She didn’t deliver it, unfortunately, but the gorgeous and occasionally photogenic star got me thinking about Pizza Hut’s Cheesy Bites Pizza – you know, the one with the “pull-apart outer crust…

  • Fair Weathered Pixel Practices

    If it didn’t make me sound both old and/or worse behind the times, I would have begun this piece with “Back in my day.” But, really, back when my job involved, for lack of a better word, squeezing out the highest value per user…

  • Stop & Shop Tailors Ads to Consumers as they Shop

    Stop & Shop Supermarket Co. is testing a mix of in-store TV and radio with on-cart devices that tailor ads to shoppers while they browse the aisles.

  • Nintendo, Southwest Reward Fliers with Free Game Systems

    Southwest Airlines has found a new way to reward frequent fliers—video games.

  • MySpace Top Term in 2006

    Hitwise recently released their “Top US Search Lists of 2006.” This list gives us a different perspective compared to other lists concerning what Web users were interested about last year.

  • DMEF ANNOUNCES NEW RISING

    New York, NY, January 31, 2007 – As part of a new initiative to honor individual and corporate “Rising Stars” in the direct marketing community, the Direct Marketing Educational Foundation (DMEF) announces…

  • TheLoanPage.com 1997 – 2007

    When we cover the lead generation space, we most often focus on new companies, acquisitions, interesting technologies, and/or strategies used in the space. In today’s hot bed of lead generation growth, we don’t often cover or…

  • Birth of Web 3.0

    Hard to believe, but more than four years has passed since eBay bought PayPal. In those four years, those at PayPal, and specifically, those who decided to leave PayPal have kept busy. In the Long Island of the West, Silicon…

  • Neverblue Media Incorporated Acquired by Vertrue Incorporated

    Victoria, British Columbia-February 1, 2007: Neverblue Media Incorporated, a private Canadian online marketing company that specializes in affiliate marketing, announced today that it has been successfully acquired by Vertrue Incorporated, a leading Internet marketing services company.

  • Online News Beats Out Newspapers in Classrooms

    The Carnegie-Knight Task Force released a report on the Future of Journalism Education on Monday, which indicated that 57% of teachers use online news sources with some frequency.