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  • Leveraging Social Networking Sites: Online Lead Generation

    Two out of every three Internet users visit a social networking site each day, according to the web statistics company, Compete. This means that social networking sites are quickly approaching the traffic level of the big portals like…

  • China’s Online Population Reaches 210 Million

    According to the China Internet Network Information Center (CNNIC), the online population in China has reached 210 million, a whopping 53% increase from last year’s 137 million online population. This puts China on pace to…

  • Financial Services Dominate Online Ad Spending (For Now)

    A December 2007 report released by Nielsen Online AdRelevance shows that financial service firms spent more than a quarter of a million dollars on online display advertising, or 29% of all money spent on online ad spending.

  • Google Sites Continue Lead in Online Video

    Recent figures released by comScore Video Metrix show that Google Sites pumped up its online video market share to 31.3% in November, an increase of more than two percent from October. Almost 3 billion videos were viewed on…

  • Google’s Search Share Drops in December

    Google handled 56.3% of all U.S. search queries in December, which was a drop from November’s 57.7% share. Its searches per user also decreased from 40.8 in November to 37.9 in December.

  • Datran Media Announces Second Annual Marketing & Media Survey Results

    80% of Marketers Report Email Is Strongest Performing Media Buy Ahead of Search and Display

  • Marketers Say Email Performs Better Than Search And Display

    SOME 80% OF MARKETERS REPORT that email is the strongest-performing media buy–ahead of search and display ads, according to the results of a new survey from Datran Media.

  • Tumri taps online industry leader Calvin Lui for the role of CEO

    Tumri, the leading provider of one-to-one online display marketing solutions, today announced the appointment of Calvin Lui as President and Chief Executive Officer. Calvin Lui joins Tumri with a history of success in building both sales and marketing teams and scaling businesses, particularly within the online advertising industry.

  • Mobile Search: The New Frontier

    Recent figures released by The Kelsey Group expect U.S. mobile search revenues to reach $1.4 billion by 2012. In 2007 this figure was $33.2 million, and 2008 is expected to see a figure of around $102.3 million.

  • Online Video Matures

    According to a recent study conducted by the Pew Internet & American Life Project, the number of U.S. online users who watch videos online increased 45% from late 2006 to late 2007. In 2006, about 33% of Web users said they visited a video sharing site, compared to 48% who said the same in late 2007.