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An Epic Deal
In news that we will continue to talk about for months ahead, the parent company to Azoogle Ads, Epic Advertising, announced a merger with Connexus…
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Feeling Blue
You wouldn’t have to have read our piece last week on CPA Networks to know that they not only play a vital role in the performance marketing ecosystem, but that they…
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‘You/Your’ is Most Popular Subject Line Term for Marketers
According to Experian, the top e-mail subject lines reveal serious attempts by marketers to get personal with their recipients.
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Consumers Want to Browse Internet, E-Mail Via iPad
The iPad is probably the most buzzed-about gadget these days, but what do consumers want to use the somewhat ambiguous device for? Despite the talk about the iPad being an e-reader star, the answer seems to be rather plain, according to comScore
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Social Media is Addicting but will it Replace Traditional News Sources?
According to some research conducted by Retrevo, social media may be more addicting than most of us realized. It also has a firm foothold in our morning news consuming habits, but does that mean traditional news sources should be worrying? Maybe not.
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Growing Pains
Hard to believe that more than two years has passed since the first cash for gold offer appeared as an offer on the networks. The economics looked attractive, even before the price wars took place. Users simply completed a short form, basically…
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Preparing for the Worst
When writing about the maturation of various performance marketing verticals for our other piece, a topic came up, the distinction between an affiliate and a company. Several of the biggest networks and most…
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Week in Review
Week in Review. to follow daily headlines please visit http://www.facebook.com/pages/Digital-Moses/72012382674
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Bing Gobbles More Market Share in February
According to Nielsen, comScore and Experian Hitwise, while Google remains far ahead of the rest of the pack, Bing continues its ascent into Yahoo!’s territory.
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Google Remains Top Web Brand, Surpassed by Facebook Last Week
According to Nielsen, Google remained the top Web brand in February. However, a certain book of faces usurped the search giant in terms of traffic last week, according to Experian Hitwise.
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