In news that we will continue to talk about for months ahead, the parent company to Azoogle Ads, Epic Advertising, announced a merger with Connexus…

You wouldn’t have to have read our piece last week on CPA Networks to know that they not only play a vital role in the performance marketing ecosystem, but that they…

According to Experian, the top e-mail subject lines reveal serious attempts by marketers to get personal with their recipients.

The iPad is probably the most buzzed-about gadget these days, but what do consumers want to use the somewhat ambiguous device for? Despite the talk about the iPad being an e-reader star, the answer seems to be rather plain, according to comScore

According to some research conducted by Retrevo, social media may be more addicting than most of us realized. It also has a firm foothold in our morning news consuming habits, but does that mean traditional news sources should be worrying? Maybe not.

Hard to believe that more than two years has passed since the first cash for gold offer appeared as an offer on the networks. The economics looked attractive, even before the price wars took place. Users simply completed a short form, basically…

When writing about the maturation of various performance marketing verticals for our other piece, a topic came up, the distinction between an affiliate and a company. Several of the biggest networks and most…

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According to Nielsen, comScore and Experian Hitwise, while Google remains far ahead of the rest of the pack, Bing continues its ascent into Yahoo!’s territory.

According to Nielsen, Google remained the top Web brand in February. However, a certain book of faces usurped the search giant in terms of traffic last week, according to Experian Hitwise.