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  • Adknowledge Releases Performance Metrics on Hydra Purchase

    Data validates affiliate uptake of complementary CPC and CPA models

  • What Would You Do As YHOO

    It’s that time of the year again, earnings season. The third quarter has ended, and public companies have shared how they fared. It’s a time of anticipation, an intense period of guesswork…

  • The Biggest News We’ve Yet to Hear of?

    For many people, 1998 was a banner year, smack in the middle of the internet boom and graduates who knew programming were getting insane job offers. It was not a great year for…

  • Can You Spare A Penny?

    When is a vertical a vertical? Is it when the first page of Google AdWords is taken by look a like companies? Is it when a competitor enters the market with a URL of…

  • The Good Lead Framework

    If you have never picked up the phone and dialed leads, it’s a worthwhile experience. Just picture yourself not on the generating end of the leads but on the calling…

  • The Week in Review

    Headlines from the industry.
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  • Social Games Rivaling Prime-Time TV Shows

    Are social games killing prime-time television? According to recent numbers from smartphone application analytics and monetization platform Flurry, it might not be such a farfetched notion.

  • Two-Word Queries Are the Most Popular in September

    Experian Hitwise recently unveiled its most recent search engine numbers, which show that Google remains way ahead of the pack, Bing-powered search lost some of its piece of the pie and that two-word queries were the most popular in September.

  • US Ad Spending is Growing

    Recent figures released by Nielsen show that ad spending is growing in the U.S., though not across all sectors. While automotive-related categories appear to be bouncing back in huge ways, others have seen spending cut back from the same period last year.

  • Product Look-up, Mobile Couponing Are Most Popular Elements of Mobile Retail Platforms

    According to a study from Aberdeen Group, mobile retail platforms have a number of essential elements, including product look-up features and mobile couponing. Retailers are also pointing to reporting and encryption tools as top planned back-end technologies.