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Online Users Are Most Likely to Convert After First Exposure to Finance Campaigns
New York, March 08, 2011 – MediaMind Technologies Inc. (NASDAQ: MDMD), the leading independent provider of integrated digital advertising solutions, today released a new study titled “Financial Services: Making Smart Investments in Online Advertising.”
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A Different Type of Natural Disaster
About this time last week, life was good. By good we mean that we had the same stresses as we normally have, the same challenges but also the same opportunities. That all changed when the fragility of life and our inability to predict or control it…
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A Life So Fragile: Natural Disaster Japan
The news started trickling in last Friday just before 3pm EST. A magnitude 8.9 earthquake struck Japan leaving not only in its wake 50 plus aftershocks but a path of destruction, the result of a tsunami triggered from the earthquake. As the Huffington Post…
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Only 32% of E-mail Marketers Carry Out a Regular Amount of Testing
E-mail marketers have lost sight of the basics, according to a study from Econsultancy sponsored by Adestra
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Android Overtakes BlackBerry as the Top Smart Phone Platform in the U.S.
After just two months as the second-place dog in the U.S. smart phone platform race, Google’s Android OS leapfrogged RIM’s BlackBerry OS in January, according to comScore.
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Lead Generation through Mobile Marketing: Legal and Regulatory Realities
A recent enforcement action taken by the Federal Trade Commission (“FTC”) to shut down a marketer using text messages highlights the need to be mindful of the law and regulations that govern mobile marketing.
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Shameless Daily Deal Summit Plug – Week 4
Can you believe how the time flies? Not two weeks have passed, and so it begins. Shameless plug time. The beauty about the shameless plug is its transparency. The problem with trying to be cute and sneak in a plug is that you will see right through that. That’s why when it comes to promotional pieces…
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Inventors Dilemma
Almost everyone dreams about being number one. Rarely do you hear about people dreaming about being anything but number one. Even in markets that support more than one winner, people still want to be number one. It’s almost human nature. Being number one brings its own set of issues and…
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The Week in Review
Headlines from the industry.
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Facebook is the Top Overall Website, While Amazon Leads Retail and Staples Leads Office Supplies
In a glimpse of the search landscape, Experian Hitwise shows that for the week ending Saturday, March 5, Facebook was the top overall website (among other things), Staples.com was the top office supplies website and Amazon.com was the top retail website.
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