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NBA Fans Select Slam Dunkers in Sweeps Contest
Making the fan-friendly NBA All-Star Game weekend festivities fan-friendlier, the league is giving fans a chance to choose a rookie player for the annual Sprite Slam Dunk contest.
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Kraft’s New App Brings Recipes to iPhones and iPods
Kraft Foods is making it easier for busy consumers to plan meals, search recipes and even locate the nearest store through a new downloadable application for iPhone an iPod touch users.
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Engagement
P&I Postscripts
DOUBLETREE HOTELS: is offering complimentary freshly baked chocolate chip cookies to anyone who drops by any of its more than 185 locations in North America through Dec, 31.
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Engagement
Digital Dogs Promote “Marley” Movie, Animal Welfare
The canine-centric holiday movie “Marley & Me,” the pet food brand sponsors and non-profits aimed at animal protections are all getting a promotional boost from a virtual pet application available on the Web, on social networks and on the iPhone.
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Engagement
Samsung Attempts World Record for Fastest Texting Skydivers
Samsung Telecommunications America attempted to establish the Guinness World Record for “Fastest Text Messaging While Skydiving.”
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Mobile
Fox Mobile Spreads ‘Simpsons’ Holiday Cheer
Fox Mobile Distribution is pushing more than 100 new, exclusive mobile clips from “The Simpsons,” including holiday-themed content from America’s favorite dysfunctional animated family.
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Pay Per Click Quality Scores 3 Key Factors
One of the most enticing aspects of Pay Per Click Marketing has been the ability to achieve high search positioning results through bidding top dollar on specific keywords.
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Google Not as Trusted
Google is suffering from “big company syndrome,” according to Dr. Larry Ponemon, founder of the Ponemon Institute.
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Internet is Better than Sex
A recent survey conducted by Harris Interactive and Intel found that 65 percent of U.S. adults don’t think they could live without the Internet.
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Mahalo Answers Ups the Ante
Mahalo, the human-powered search engine, unveiled its human- and incentive-powered Mahalo Answers this week, which highlights the importance of questions and answers on the Internet and shows how far the model is from being finished.
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