Author

  • Click and Rent

    For all those people who bought DVD players because of the promise of a better picture, many are finding it frustrating to rent titles like they would

  • HARLEY DAVIDSON

    The first thing Gaye Littell did after wrapping up Harley Davidson’s 95th anniversary blowout this summer was de-brief Harley’s staff to start planning

  • Bright and Baubly

    Teen magazine, published by Los Angeles-based Petersen Companies, and TeenShop, a division of Buy-Rite Costume Jewelry, Freehold, NJ, have signed a licensing

  • Dialing Up Clients

    Jones Naughton Entertainment Inc., San Diego, CA, and its AMS Inc. subsidiary, announced that they will offer free prepaid calling cards to existing advertising

  • On the Net

    Lee Has Des igns on Web New York- based Muffin-Head, newly acquired by DVC Interactive of Morristown, NJ, just inked a deal with Lee Jeans & Sportswear

  • The Vision & Illusions Of Mergers & Acquisitions

    We all see the news reports – coming thick and fast these days – announcing that yet another promotion agency has surrendered its independence in search

  • The Bear Comes Out

    The Bear is coming out of his big, blue house this year. The Henson Productions show will get an exclusive promo at Target Stores in the first quarter,

  • Who Can We Blame – Anyone?

    I recently had the opportunity to talk with some senior-level retailers. We discussed a number of subjects and ended up talking about how consumers hate

  • The Tyranny of Incompetence

    Message to retailers, lest you be tempted too soon to rest upon your laurels as newly minted experts (cover story) in the 1/2eld of customer-specific

  • Samsung Joins MovieFone

    For the second time, Samsung Electronics America will team with MovieFone for a sweepstakes that offers Samsung’s electronic gear as prizes.Callers to