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  • Online Ads Channel Malicious Code

    Finjan, an online security firm based in San Jose, California, released findings from a study of live Internet traffic in the U.K. earlier this week. The analysis, which included over 10 million unique URLs, found that about 80% of all malicious code is hosted on online advertising.

  • News Brief

    MATTEL: has signed a deal with Oasys Mobile Inc. to expand its distribution of mobile games titles to include Barbie, Uno, Magic 8 Ball and Max Steel.

  • Macy’s Targets College Crowd with Design Contest

    Macy’s is out with a new marketing effort that targets college-aged students to promote its American Rag fashion apparel brand for young women.

  • Hyatt Launches Music Download Program

    Hyatt Hotels & Resorts has launched a new digital download music pilot program for guests to enjoy from the comforts of home.

  • PopularMedia Introduces Pop Commerce

    PopularMedia Launches with More than 60 Viral Marketing Customers and Introduces Pop Commerce 2.0 Platform

  • DMA Financial Services Council to Honor Gerber Life

    DMA Financial Services Council to Honor Gerber Life Insurance Company President & CEO, Wes Protheroe and Wells Fargo Consumer Credit Group

  • Why most of the CPA/Brokerage industry will not be around in 5 years.

    Many people currently involved in the CPA industry feel that this industry is rock solid and not likely to change anytime soon. They may be in for a shock. There are developments coming from technological, business and legal areas which…

  • Marketing in the

    Marketing trends follow social trends, and as society goes green, so go marketers who wish to appeal to the masses. More and more, consumers wish to buy products that either benefit the environment, or have a lower…

  • Display Ads Still More Important Than Online Video

    Advertising through online video may be the hot topic these days, but that doesn’t mean that more traditional means of reaching consumers like display ads are dying off. In fact, recent numbers from Datran Media indicate that…

  • Big Four Portals Dominating Online Ad Spend

    Though March is dominated by predictions of possible Final Four match-ups, the big four Internet portals leave no room for uncertainty when it comes to online advertising dominance.