International promotions are occurring at a rapid pace in every product category as more companies sell to a global audience. While going global is not

Hooked on Phonics Became a household name thanks to its omnipresent direct response television commercials and infomercials. Now, the 20-year-old marketer

Build-A-Bear Workshop, Inc.’s flagship product might be a teddy bear. But a recent trend is that the kids who frequent the retail chain’s more than 275

May was another good month for Google in terms of its share of the search market. According to the latest figures released by comScore’s monthly qSearch analysis, Google owned 50.7% of the total search market in May…

Blinkx, the growing video search engine, recently launched an ad platform, AdHoc, that would place ads beside or in videos based on what it “hears” in them. This speech-recognition technology is the first of its kind in the video…

Even though the Internet Corporation for Assigned Names and Numbers (ICANN) rejected the .xxx top-level domain (TLD) for the third and final time on March 30, 2007, the organization still has TLD issues to tend to, among others.

Though YouTube has become almost synonymous with all things online video-related, there seems to be a number of video-sharing sites that see a window of opportunity. After all, with the growing utilization of online ads…

When I approach compliance as a lawyer, I am primarily thinking of compliance as a legal issue. That is, what can a company do to assure that they are in compliance with all applicable laws, rules and regulations? This is…

Based in New York, Anna Papadopoulos is the interactive media director for Euro RSCG 4D, which handles media for such clients as Volvo Cars of North America, New Balance, OppenheimerFunds, and others.

This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx and Jeezy Villbase. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.