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  • Making Sense of the Mortgage Market Mess

    For the past four, perhaps five years, the mortgage vertical has generated more leads and ultimately more revenue than any other. That could change this year as the mortgage market undergoes its biggest correction…

  • University of Phoenix Does It Again

    In February of 2006, University of Phoenix shook up the lead generation space by forming an exclusive partnership with Advertising.com. This meant that any company that produced leads or wanted to produce leads…

  • News, the Broken Variety: Raid Warning

    This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

  • XM Radio, Primedia Run Coolest Car Contest

    XM Satellite Radio and Primedia Enthusiast Media are running a Coolest Car Challenge with a $10,000 grand prize.

  • Wikia Search Engine Picking Up Steam With Grub

    Last Friday, Wikipedia founder and Wikia co-founder Jimmy Wales announced that Wikia had acquired Grub, a Web crawler that utilizes unused computer processing time on users’ computers to crawl the Internet’s pages. Users can…

  • E-Mail is Addicting

    AOL’s third annual “E-Mail Addiction” survey shows that e-mail has seeped into just about every crevice of our lives, including our vacations.

  • WWE, Yahoo Take Leader Positions in June

    According to the latest comScore Media Metrix numbers, the WWE Web site was the top gaining property from May to June 2007, while Yahoo! maintained its leadership position in the list of top 50 overall Web properties for June.

  • Online Video Watchers Are Viral

    According to recent numbers released by the Pew Internet and American Life Project, nearly one in five Americans watch online videos on any given day. Their activity does not stop with viewing, however. Many of them forward their…

  • Guilty By Association

    As a fan of the Simpsons, if I were to head to the movies right now, I would see that, or perhaps Transformers, except that it might no longer play in one of the nicer cineplex theaters. Perhaps, I’d start with the…

  • Valueclick and the Future of Incentive Promotion

    A little more than two months ago, Valueclick announced an inquiry into their lead generation practices by the FTC. As required by securities law, the company filed a Form 8-K acknowledging the receipt of a letter of…