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  • Online Advertising in U.K. Is Expensive

    According to a recent study titled “Pan-European Online Advertising Spend” conducted by the Interactive Advertising Bureau (IAB) Europe, $10.08 billion was spent in online advertising in the 13 countries included in the IAB Europe…

  • Broken News: Michael Moore new documentary

    This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

  • U.S. Email Compliance Leaders to Address European Union Agency Workshop on Threats to Global Email Reputation Systems

    Brandon Phillips, CEO and Eric Castelli, CTO present LashBack’s email compliance and reputation technology to ENISA, the EU’s Network and Information Security Agency.

  • Datran Media Expands Into Asia with MadeForChina Deal

    Datran Media, a leading provider of performance-based email marketing solutions based in the U.S., today announced its expansion into the Asia Pacific market following an investment in MadeForChina, a premier…

  • Affiliate Summit East 2007 Sell Out

    Affiliate Summit 2007 East, a three day conference starting on July 8th in Miami, is projected to sell out by June 22, 2007.

  • Google Says

    In a controversial move, Google recently made it known that it would no longer run advertisements for essay writing services on its AdWords platform. Universities and those employed in academic fields applauded the move…

  • Guide to Taking Money

    Those doing lead generation occupy an enviable space. It’s a business that has faired well during the ad recovery, and despite some hiccups that arose as a New Century imploded, more verticals than not have an…

  • Long-Term Fundamentals

    When companies get purchased for hundreds of millions and even billions of dollars, it gets us fired up and hungry. Lucky, we operate in an industry where we can actually do something…

  • Broken News: True Grit

    This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx and Jeezy Villbase. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

  • Determining the Validity of

    Previously in this column we’ve discussed the fact that when you run an offer on your network, or as a publisher, you have a responsibility to reasonably verify claims made in that offer. I know that’s an unpopular burden to bear, but…