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Click Fraud Rises for Fourth Consecutive Quarter
Click fraud on cost-per-click (CPC) sites has risen steadily each quarter for the past year, according to Click Forensics’ latest Click Fraud Index.
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E-Commerce Grows 10% in the First Quarter
According to the latest figures from comScore, retail e-commerce sales in the U.S. grew 10 percent in the first quarter of 2010 from the same period last year, thanks mostly to upper-income consumers.
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The week in review
Week in Review. Headlines for the week. Get Daily headlines from our facebook fan page (digital moses)
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Microsoft Continues Strong Search Growth, Facebook Cools Off
According to The Nielsen Company, Google maintained a healthy lead in the U.S. search market in April, but Microsoft showed that it still has plenty of legs – no thanks to Bing.
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Mobile Ad Budgets Ballooning
Mobile ad budgets are growing by significant amounts, according to a recent study conducted by MediaPost’s Center for Media Research, in conjunction with InsightExpress.
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Quality of Customers Service Much More Important to Online Bankers
According to comScore’s recent “State of Online Banking Report,” customer service for online banking is getting a lot more attention in 2010 than it was last year.
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1.1 Trillion Display Ads Delivered in Q1 2010
According to the latest figures from comScore, 1.1 trillion display ads were served in the U.S. during the first three months of 2010, a significant boost from the same quarter last year.
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LeadPile Lead Marketplace Announces 29 Different Lead Verticals Served in Past 30 Days
LeadPile, The World,s Largest Online Exclusive Lead Marketplace announced today that its MicroClick™ Form has served 29 different verticals in the past 30 days, making LeadPile the most widely used Multi Vertical Lead Marketplace Platform in the World.
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[x+1] Reports Strong 1Q Results, Fueled by Robust Adoption Rates of its Leading Online Targeting Platform
Demand for its multi-channel platform combining website, landing page and digital media optimization continues among marketers and agencies
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The 5 Deadly Sins Of An Accomplished Media Buyer
Decide on a traffic source (Ad Network, Social Media, Portal, whatever) and don’t go wandering off into another source of distribution until you’ve mastered the first.
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