Aura to Provide Technology to Tremor Video Ad Network

The Aura Group has signed a contract to provide flash video banner ad technology to Tremor Network’s new contextual video advertising network.

Until now, the options for online video advertising have been limited and complicated by browser and Mac/PC compatibility issues, according to Aura. Completely Flash-based, Aura’s system, reportedly delivers full-motion video directly to any banner on any operating system, overcoming the limitations of other video advertising technology.