Ad Agencies Makeover Offices to Attract Young Professionals

Posted on by Patty Odell

Advertising and marketing agencies are up against a wall when it comes to attracting young, quality talent.

agency talentThe idea of making a TV spot no longer holds the same gravitas as their peers are cutting the broadcast cord. Salaries are nothing to boast about and companies like Google, Apple and Facebook, seen as more exciting places to work, are snapping up talent. Add to that, the longstanding problems around gender and race that continue to dog the industry.

With all this as a backdrop, agencies are working to figure out how to attract young professionals beyond installing Ping-Pong tables and hosting Friday happy hours.

6 Hard & Soft Skills to Look for When Hiring Marketing Talent

4 Tips to Keep Top Creative Talent Happy

Marketing Agencies Want Talent Focused on the Big Picture

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…

	
        

PRO Awards

ProAwards

Click here to view the 2021 winners.
Information on 2022 coming soon!
	
        

CHIEF MARKETER 200 Winners Announced

CM 200

Click here to to view the full list of the 2022 winners!