Acxiom Corp., Little Rock, AR, is developing a security-enhancing identity verification system as an outgrowth of its AbiliTec customer data system.
The new product, which is being created with airline, security and legal experts, will allow airlines to bring together information from a variety of sources in real time as passengers purchase airline tickets and check in at airports.
The identity-verification system is an extension of Acxiom’s Application Verification System, which has been used by the insurance underwriting industry since 1996 to diminish the likelihood of fraud. In addition, the financial services industry has used the company’s products and services in risk-management initiatives.
The system will also have applications in the hotel, cruise line and building-security industries, as well as other businesses for which identity verification and consumer confidence are important concerns.
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