Acxiom, ADP Offer Car Dealer Database Service

Posted on by Chief Marketer Staff

A new database management service that helps automobile dealers maintain more accurate customer contact information and assist in compliance with do-not-call lists has been introduced by Acxiom Corp. and Automatic Data Processing Inc.

The new service enhances ADP’s DataFresh product with AbiliTec, Acxiom BestAddress and Acxiom ChangePlus, data integration and data hygiene products.

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