AccuWeather.Com Embraces 24.7 Real Media’s Analytics and Behavioral Offerings

Posted on by Chief Marketer Staff

AccuWeather.Com, a weather forecasting, data and graphics site, has signed an agreement with 24/7 Real Media. Under the terms of the agreement, AccuWeather will serve ads via behavioral targeting. The value of the contract was not announced.

AccuWeather boasted more than 2.78 million unique visitors during May. The site visitors viewed more than 81 million pages.

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