Month: June 2006
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Anti- Google “Child Porn” Suit Pulled
A New York politician has dropped a federal lawsuit alleging that Google profits from child pornography.
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Phisher Gets Jail for Bogus MSN Site
An Iowa man convicted of operating a phishing Web site that purported to handle billing for MSN Internet customers has been sentenced to 21 months in jail.
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Planning for the Coming Online Standard
Most of today’s online experiences lack personal relevance. In many cases the hurdles are not technical: Site templates have become off limits except during redesigns.
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Agencies
Blockbuster Products: More Than Mere Functionality
Because of saturated markets and the dominant power of the buyer—distributors, retailers, and consumers—it is no longer enough to deliver a well-engineered, functional product or package.
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Seven Tips for Better Customer Experience Automation
Do you ever get the sense that companies are afraid to speak to their customers? How else to explain an almost knee-jerk impulse to send customers to poorly designed support Websites or, worse, into automated telephone menu hell?
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Listline e-Newsletter 06/23/06
Statlistics has been retained to represent the American Water Works
Association’s (AWWA) membership list. The count is 57,102. -
An Overview of the Hispanic Online Market
If you were to judge solely by marketers’ efforts—or the lack thereof—to reach out to Hispanics via the Web, you’d assume that U.S. Hispanics make up only an insignificant portion of U.S. consumers who are online. But you’d be wrong.
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Agencies
Live from the Licensing Show: Disney Goes to the Dogs, Cats
Disney plans to unleash a new category of licensed goods that are sure to appeal to four-legged creatures and their owners, alike—pet care products.
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Agencies
Live from the Licensing Show: Playskool Teams with CVS For Baby Care Line
Best known for its Mr. Potato Head property, Hasbro’s Playskool brand is trying its hand at something new for its young audience—bottles and diapers to be exact.
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Agencies
AOL’s Online Film Competition Targets Hispanics
AOL Latino, with sponsor Mercury Mariner, is giving Hispanic filmmakers the opportunity to showcase their short films to millions of consumers online as part of El Festival De Cine Corto.