There’s been a lot of talk about disruptive marketing this year. It’s a way to stand out from the competition, to prevent entrepreneurs from moving into your space—like Airbnb did to the hotel industry and Uber did to transportation—and putting you out of business at breakneck speed.
Here, you will find a list of the 25 brands that did the best job of disrupting in 2015. There are some obvious choices like Apple, Airbnb and Facebook, but many others that you might not expect like CVS, SoulCycle and BirchBox.
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