Ziff Davis has consolidated its list management, assigning its controlled circulation magazine files to Worldata/WebConnect, effective Aug. 15. Worldata, based in Boca Raton, FL, already managed Ziff Davis paid-circulation lists.
The controlled-circulation files include eWeek, CIO Insight, Baseline, Interactive Week and Smart Partner.
Worldata won the paid titles last October, at which time the controlled circulation magazines were assigned to Direct Media Inc. The paid titles include Ziff Davis Smart Business, PC Magazine, Computer Gaming World, Expert Games) Electronic Gaming Monthly, Family PC, Official U.S. Playstation and Extreme Tech.
“The Ziff Davis titles are the most widely read technology publications, and we’re proud to have them all under one roof,” said Jay Schwedelson, corporate vice president, Worldata/WebConnect.