U.S. credit card mailer sent 180 million direct mail solicitations to consumers during October. According to Mintel Comperemedia, which tracks card issuer mail volume, this is the highest per-month total seen since December 2008. More, along with The Cynic's Take, follows.
Parcel shipping firm UPS will raise its rates in 2010. The new rates will take effect Jan. 4.
Credit card issuers sent out 180 million credit card offers to U.S. consumers last month, a 34% increase from the month before and had the highest monthly total since last December and the largest increase this year, according to Mintel Comperemedia.
Today we meet Jennifer Rickard, COO of Rickard List Marketing, a Melville, NY company she has run along with her brother Mark for the past 21 years.
McCallum Print Group has completed its acquisition of the graphic assets, clients, programs and equipment of ESP Printing & Mailing.
The U.S. Postal Service posted a net loss of $3.8 billion for 2009, compared to a $2.8 billion net loss in the prior year.
Today we meet Harold Pratt, president of Pratt Direct Marketing, Rosemont, IL, a company he has run since 1998.
Upper Deck
The Reader's Digest Association, Inc. has launched a new global marketing organization. The new unit brings the company’s digital teams and consumer marketing capabilities under a single banner.
The U.K. Communication Workers Union, which represents about 120,000 British postal workers, has called off strikes for Fri. Nov. 6th and Mon. Nov 9th as it reached an interim agreement with Royal Mail, according to the union.
