Paypal’s Slogan Gives Pause — and Merchants Lose
Paypal's slogan sets off the flight instinct in at least one reptilian consumer's brain.
Paypal's slogan sets off the flight instinct in at least one reptilian consumer's brain.
In this age of eroding privacy and some very public attacks on women’s intimate activities, it’s really refreshing to see a program in parts of California that enables teenagers to buy and otherwise get their hands on condoms via direct response.
When email marketers consider clearing dead weight off their house file, the best approach is look at the list segment by segment.
New media marketers may be missing sales opportunities by ignoring old media tactics, says King Fish Media CMO Gordon Plutsky.
Evidence collected by solution provider MediaForge suggests that the effort is worth the extra cost.
ForeSee Results
Web tags perform a wide range of marketing tasks, from behavioral targeting and web analytics to ad serving, affiliate marketing, and search ad tracking. But old or outdated tags can slow preformance or blur marketing visibility.
Red Rose Tea is stirring brand fans' memories of shared times with friends in an ecard Valentine campaign.