Citibank started as City Bank of New York in 1812 and is now Citigroup, the world’s biggest financial services firm, with pretax profits of over $20 billion. So they must know more about advertising than I do, right?
Not necessarily. As I am fond of pointing out here, smart people can make up a dumb committee.
So a committee was sitting around at Citibank, Citicorp, Citigroup
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