Topic

Short Cuts

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    Online sporting goods marketer MountainZone.com, has hired Union Street.com to build an interactive community that ties together the company’s online

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    Edith Roman Associates, Pearl River, NY has appointed Terry Hudock as vice president of consumer list brokerage. Hudock, who has almost two decades of

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    The Direct Marketing Asssociati0on has tapped AGA Catalog Marketing & Design to redesign its consumer Web site, http://www.shopthenet.org. The site is

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    Hanover Direct Inc., Weehawken, NJ, has promoted Donn Willson to the position of president of International Male. He had been acting president since 1998.Abacus

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    Hanover Direct Inc., Weehawken, NJ, has promoted Donn Willson to the position of president of International Male. He had been acting president since 1998.Abacus

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    Floral products retailer Gerald Stevens Inc. has completed the acquisition of floral direct marketer Calyx & Corolla Inc., San Francisco. Terms were not

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    NetCreations Inc. has filed for an initial public offering of its common stock, the company announced July 29. NetCreations is a provider of Internet-based

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    Opt-in e-mail systems developer NetCreations Inc., New York, has filed a registration statement with the Securities and Exchange Commission. The offering

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    Datek Online awarded Bozell Worldwide its $80-million account. Bozell will create in integrated branding campaign for the Internet brokerage firm.Cataloger

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    21st Century Marketing Inc., Farmingdale, NY, has appointed Loren Leigh Finkelstein to the position of graphic designer and marketing assistant. She will