Topic

Short Cuts

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    The Yankee Candle Co. Inc., Deerfield, MA, has redesigned its Web site, www.yankeecandle.com, to provide more products and let visitors better navigate

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    The Direct Marketing Association is adding a Direct Response Broadcast Pavillion to the exhibit hall at the annual conference in Orlando, FL this year.

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    The Information Policy Institute next Tuesday will release a new study on the Fair Credit Reporting Act and its importance to the economy as Congress

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    The Yankee Candle Co. Inc. has named Michael B. Polk to its board of directors. He’s currently group vice president of Kraft Foods North America.

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    Columbia House Co. Wednesday began selling Majesco video games to the 11 million members of its DVD and Music Clubs.

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    Action Markets Inc. has named Kelly Botoulas as senior account executive. She comes from American List Counsel where she was senior list manager. Royal

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    The Reader

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    Dennis Driscoll has been named vice president and general manager at the Boston office of Epsilon. Driscoll’s duties will include leading account teams,

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    Outlook Group Corp., Neenah, WI, has declared a five-cent dividend on its common stock. The dividend is payable on July 17 to all shareholders of record

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    The Catamount Group has appointed Rebecca Hagadorn as account executive. In addition, the Bethel, CT direct marketing agency has hired Kara Manna as creative