News
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Short Cuts
Delia’s Corp. has named Wendy Heath, 54, to the newly-created position of executive vice president of product development and design.
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National Geographic Reassures Consumers
The National Geographic Society’s October membership mailing was timely to say the least. It offered new members a free map of Afghanistan, which the
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24/7 Media Merges with Real Media for Nearly $2 Million
24/7 Media Inc., the New York-based interactive marketing company has merged with online advertising network Real Media Inc. for about $1.9 million in
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Sketchers Closes its Catalog, Cuts Staff
Skechers USA is folding its print catalog and looking to outsource its e-commerce operations. The company, which primarily targets teens, also plans to
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USPS Plans Postcard Mailing to All U.S. Addresses
Postmaster General Jack Potter said yesterday that the U.S. Postal Service will conduct a postcard mailing to all U.S. households and businesses, advising
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Hallmark Keeps to Card-in-Envelope Formula
Hallmark Cards Inc., Kansas City, MO, has no plans to release new products such as holiday postcards in reaction to the anthrax sent by envelope. “There
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DIRECT Listline
International Home Shopping List Services Corp. is now managing International Home Shopping’s enhanced and change of address files. IHS is a direct mail
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Shop at Home Names Co-CEOs
Shop at Home Inc., Nashville, TN, has named George Ditomassi and Frank Woods as co-chief executives.
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Rodale to Donate Book Proceeds to Firefighters’ Children
Rodale Inc., in partnership with Beliefnet Inc., will publish a book in response to the terrorist attacks and donate all profits from the sale of the