Marketing Activation

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  Branding/Marketing

  Audible’s Head of Brand and Content Marketing on Experiential, Digital and Social Strategy

  Audible’s marketing activations have popped up at festivals, international events and fan cons over the past year, all with the goal of reaching new audiences in real life through experiences. Audible’s James Finn, Global Head of Brand and Content Marketing, discusses the brand’s major marketing moments, global reach, strategic goals and how digital tied into the overall delivery.