Data and Privacy

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  Email

  2024: The Year of Compliance, Media Minefields and Marketing ‘G-Jail’

  Multichannel rights are an important part of digital marketing, and now is the time to make sure you have your website set up properly. Here are strategies for navigating the new landscape.

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  Data & Analytics

  Apple’s App Tracking Transparency Requirements: What Marketers Need to Do Now

  How marketers can respond to the rollout of the next iOS 14 update, which implements its App Tracking Transparency (ATT).

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  Data & Analytics

  Data Privacy Legislation in a Biden Administration

  Now that the country has a new president with a decidedly different agenda, here are ways in which the marketing landscape may be affected.

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  Data & Analytics

  Solutions for Marketers’ Consumer Data and Privacy-Focused Pain Points

  Marketers’ privacy-focused pain points in 2021 along with potential next steps to minimize their negative impact.