Topic
Contests & Sweepstakes
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Acquisition
KFC’s New Dating Game Seeks Love for the Colonel
From rotating celebrity colonels to a massive colonel floatie, KFC comes out
swinging from left-field with its marketing magic. -
Acquisition
Plogging? What’s That? Michelob ULTRA Will Let You Know
Michelob ULTRA is out with a contest that awards bibs to
spur ploggers to run in the NYC Marathon this fall. -
Acquisition
Acura Challenge Enlists ESPN Host and Sports Commentator
Acura is jumping into March Madness with an online challenge to
show off its “super handling” all-wheel drive technology. -
Acquisition
Kellogg’s Transforms NYC Café for Bake Off
Four finalists of the Kellogg’s Holiday Baking Challenge will hold a bake off Dec. 12 to determine the winner.
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Agencies
Go Fish: Contest Casts Goldfish Snacks as Video Stars
Goldfish crackers let loose hundreds, if not thousands, of its cheesy fish-shaped snacks for kids to cast as rising stars in stop-motion animation films.