This week Summit Environmental Corp., Longview, TX, rolled out its first direct response TV campaign to sell FlameOut fire extinguishers on ten cable TV networks.
Its 60- and and 120-second TV spots will direct consumers to either phone an 800 number or enter orders at a Web site. The product has been available at retail stores for about a year.
“This is a very important step for Summit to reach a much broader audience,” said in a statement Keith Parker, chairman and CEO of the firm.
Network
