Direct Media Inc., Greenwich, CT, is introducing the 2 million-name SMG Ticket Buyers file.
People identified on this list have an average age of 28 and an average household income of $55,000. Their average order is $193.
Category selections are concerts: rock/pop, adult contemporary, country, dance music; family: ice shows, circus, gymnastics; sporting events: motorsports, hockey, football and more; fine arts: opera, classical/symphonic, ballet and more.
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