Entertainment products direct marketer K-tel International, Inc., Los Angeles, has added an auction service to its http://www.ktel.com e-commerce Web site. The auction already has listings in product categories including music, collectibles, computers, sporting goods, toys and software.
The Direct Marketing Association (The DMA) will participate in this year’s International Annual Integrated Database Marketing & Exhibition (CIDBM’99), reportedly Latin America’s largest and most influential direct marketing trade show and exhibition. The event will take place in Sao Paulo, Brazil May 25-27.
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