Comedian Paula Poundstone will host The Direct Marketing Association’s 70th International ECHO Awards Ceremony, Oct. 24, 1999, at the 82nd annual conference & exhibition in Toronto. The awards recognize what the DMA feels are outstanding direct marketing campaigns.
CNET Inc., San Francisco, has hired Sam Lawrence as the company’s Associate VP of Consumer Marketing. Lawrence will be responsible for building CNET’s brand and user retention, and enhancing all aspects of the consumer online experience. He joins the company from Dell Computer Corp., where he was Online Business manager for the company’s consumer business division. CNET produces branded Internet network and television programming for both targeted and general audiences.
Direct Focus Inc., Vancouver, WA will make a public offering of one million shares of common stock at $20.50 per share. The $15.1 million in net proceeds from the offering will be used primarily for additional working capital, capital equipment purchases and other general corporate purposes.
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