Short Cuts

Eliot Wadsworth II has been named to the Lands’ End board of directors. Wadsworth has been the owner of White Flower Farm Inc., a mail order nursery, since 1975.

Tom McIntyre has been appointed senior vice president and CFO of New York-based Kozmo, the online devliery service. McIntyre had been executive vice president and CFO of BMG Entertainment, a division of Bertelsmann A.G.

Advertising agency iDeutsch has promoted Ingrid Bernstein to senior vice president, creative director of iDeutsch NY.

Publicis, New York, has acquired an interest in two leading Hispanic marketing firms and will merge operations to create a new Hispanic agency. The agency has acquired a 49% stake in Sanchez & Levitan Inc., and the Dallas and Los Angeles offices of Siboney USA Inc. The new agency will be known as Publicis Sanchez and Levitan.