Search Results for: pop-up
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Agencies
Turning Up the Volume With AOL
myPlay.com Inc., which customizes banner ads and e-mail for recording companies, has signed a co-branding deal with America Online, expanding its reach
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Agencies
Comeback Kid
egghead, which closed its last retail store three years ago, has revitalized itself as dot-com company. The Menlo Park, CA-based firm posted sales of
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Goin’ Hollywood
There’s a savvy new couple in Tinseltown, and we don’t mean another titillating pairing of a svelte young actress and a hunky stud. This match has been
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Agencies
Making the Connection
It used to be that a good speaking voice topped the list of essentials for a customer service representative. Today, typing skills are equally as vital
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Agencies
Personalized Broadcasting Systems
A coast-to-coast look at how public television and radio are moving into the one-to-one airwavesSure they’ve still got tote bags and mugs. And if you’re
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Agencies
Shoppers Log On
Focus group research shows that Web sites are creating brand loyalty and taking business from print catalogsWeb sites have already established brand loyalty
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Agencies
Are You One-to-One – or Wan-to-One?
As this issue of DIRECT goes to press, the second issue of our new sister publication, 1to1, is also getting ready to go to the printer.Shameless Plug
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Agencies
For Assurant, One-to-One Isn’t Automatic – Yet
Financial services firm centralizes its database to strengthen customized marketingAdd Assurant Group to the ranks of firms mining their databases to
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Agencies
Reaching Out: Christian Appalachian Project tries to expand its fundraising base
To keep fulfilling its mission to help people living in some of the country’s poorest and most underdeveloped regions, the Christian Appalachian Project
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Agencies
Liberty and Multimedia for All
Medical supply firm expands online to target new marketsA revamped Web presence will help Liberty Medical Supply Inc. reach $150 million in direct marketing