Search Results for: loyalty

Internet watcher Forrester Research Inc., Cambridge, MA, launched a service April 28 called On-line Retail Strategies to focus on Internet selling.The

Our plans when traveling to conferences are usually simple: Attend sessions, meet colleagues, send copy back to New York and sleep.At the Canadian Direct

Is there such a place as Coldwater Creek? The image conjures up some far-off place in the mountains, with cool streams and tall pines, a spot we would

For more than two years, direct marketing stock pickers have trumpeted the advantages of buying shares in business-to-business companies rather than stock

There’s an old Washington, D.C. adage that an honest politician is one who, when bought, will stay bought. Were this true in the consumer arena, loyalty