Search Results for: loyalty

  • Value Ads

    It’s ironic, really, to see an image ad for Happy Meals. McDonald’s turned up the emotional volume on Happy Meal ads last month, breaking its most extensive

  • 90 Days to a Better Brand

    health clubs around the nation will see memberships increase this month as millions of Americans begin running, lifting, and climbing stair after stair

  • InFlow Taps Hunt Adkins Agency

    InFlow, Inc., a Denver-based provider of Internet data services, has tapped Minneapolis advertising and design shop Hunt Adkins as its advertising agency

  • Impower Acquires Datamark

    Impower, Inc., a Princeton, NJ-based interactive marketing services provider, has acquired Datamark Technologies, Inc., a purveyor of customer loyalty

  • Private Thoughts

    Store brands are thinking beyond price to product and packaging – but not promotion.National brands don’t need to worry about promotional competition

  • SECTOR REPORT: Getting on Board

    Airlines and hotels embrace CRM in an effort to retain business travelersTIRED OF BEING SHOVED AROUND at airports and suffering indifferent hotel service?

  • CUSTOMER RELATIONSHIP MANAGEMENT: High-Steaks Loyalty

    Palm serves up a well-done retention program A WELL-MANAGED restaurant might treat a good customer to a meal every now and then. But Palm Management Corp.,

  • A New Idea

    IdeaMall shifts to phones and Web to build for future To help stem a spate of recent losses, IdeaMall Inc. has cut catalog circulation and retailing and

  • STARS OF & Page Screen

    Print/Web integration gives custom publishers twice the chance to shineGOOD CUSTOM PUBLISHING – both online and off – can’t just be a sales tool for a

  • Interact

    Habla Personalization? Si’! Yupi.com uses customized Web pages to get users involved in its Spanish-language siteWHEN YOU GET RIGHT down to it, Yupi Internet