Search Results for: loyalty

Coregistration, once a little-known online marketing tool, continues to garner widespread usage among online marketers. Coregistration is a simple and cost-effective method to generate prospects for opt-in mailing lists, loyalty programs, subscriptions, memberships, and other online and offline…

I am blessed with a wife and two daughters whom I love far more than is fiscally sound. In 2001, I broke down and took them all on a European cruise.

THE GOLDEN AGE OF E-MAIL DATABASE MARKETING is finally here. At least that’s what the leading e-mail service providers (ESPs) would have us believe. With

Days of Our Lives is rewarding longtime fans for their devotion with a new viewer loyalty program under which consumers can earn points to redeem for Sony products and series merchandise. The Daily Rewards program, which rolled out last week, …

Gift card sales are expected to spike during the 2005 holiday season, according to a recent survey from First Data Prepaid Services’ ValueLink. Fifty-four percent of survey respondents who purchased gift cards this past year indicated that they have …

American Express is giving its Rewards members a shot at luxury goods for as few as 1,000 Rewards points…but only for 14 days. AmEx is using the Membership Rewards Exclusives Event to launch a new overlay for Rewards, dubbed Membership Rewards …

Syracuse, NY-based grocery store Green Hills is nearly ready to roll out the Pay By Touch biometric fingerprint ID system for payments and identification to its 30,000 loyalty program participants. “We’re still working through some technical issues, but …

INTERCONTINENTAL HOTELS GROUP: has added Shanghai Airlines and Hainan Airlines as new partners under its guest loyalty program, Priority Club Rewards. To celebrate its new partners, Priority Club Rewards members can earn triple miles on Flying Crane, …

NBO Systems, Inc., a manager of mall gift card and certificate programs, is set to launch multi-merchant gift cards in partnership with Discover. Its card platform offers three distinct channels: fundraising with a focus on children’s education; an …

The Cadillac Under 5 campaign took the Best Overall Promotion 2005 Award at Tuesday night’s PRO Awards Gala. The campaign, by Arc, Chemistri, and Leo Burnett, touted Cadillac’s zero-to-60 five-second rule with a contest for five-second films. The grand …